Content & IP Policy
Where the Sheru Bhai character and our sample media come from, what is AI-generated, what you may and may not create with Sheru Bhai Video, and how to report copyright or likeness issues.
Last updated: 2026-11-13
This page explains, in plain language, where the content on Sheru Bhai Video comes from, what is AI-generated, and how we handle rights and complaints. It complements our Terms of Service and Privacy Policy.
The Sheru Bhai character
"Sheru Bhai" is a fan-made internet meme: an anthropomorphic lion "boss" in a suit that thousands of creators have remixed on Instagram Reels, YouTube Shorts, TikTok and Snapchat since late 2026. As far as public records show, no single person or company owns or has registered the character, and no original creator has been verified (see who started the Sheru Bhai trend).
- We did not create the character and we do not claim to own it or to have started the trend.
- We are not affiliated with the meme's original creators, with any creator account, with other Sheru Bhai websites or apps, or with restaurants and businesses that use the name.
- If you can show that you hold rights in the character, contact us and we will work with you, including crediting you or changing how the name is used on this site.
Where our sample images and videos come from
Every image and video shown on this website (the home page reels, scene template posters, showcase strip, blog and guide illustrations) was generated by us with AI models (ByteDance Seedance 2.0 for video, Google Nano Banana 2 for images) using our own written prompts. We do not copy frames, clips or thumbnails from other creators' posts.
The person shown in the "selfie with Sheru Bhai" example is not a real person: the original selfie was itself generated by AI for demonstration.
AI-generated content notice
All videos and photos made with Sheru Bhai Video are synthetic, AI-generated media. They show fictional scenes. When you share them, we recommend labelling them as AI-generated (Instagram, YouTube and TikTok all provide an "AI-generated" or "altered content" label for this).
What you may create
You may use the tool to make your own original, fictional Sheru Bhai videos and photos for fun, social media, and (with paid credits) commercial projects, as described in our Terms.
What you may not create
- Content that sexualises anyone, or any content involving minors in a harmful way.
- Photos or videos of real people without their consent, including celebrities and politicians, or anything presented as real footage to deceive (fake news, fake endorsements, election content).
- Harassment, hate, threats, or content that glorifies real violence or cruelty to real animals.
- Content that infringes someone else's copyright or trademark (for example, recreating another creator's specific video).
- Uploads of children's photos. The photo tools are for adults and teenagers aged 13+ uploading their own picture.
Our AI providers also run automatic safety filters; prompts or uploads that trigger them fail and are refunded automatically.
Uploaded photos
Before uploading, you confirm that the photo shows you or an adult who agreed. Uploads are used only to create your result and are deleted from processing storage, typically within 24 hours. See the Privacy Policy.
Reporting copyright, likeness or harmful content
Email contact@sherubhaivideo.com with the subject "Content complaint", including the URL or description of the content, the rights concerned, and your contact details. We acknowledge every complaint and act on it within 3 business days. Repeat infringers lose access to the service.
Changes
If the legal status of the Sheru Bhai character changes, or a verified creator contacts us, we will update this page and the related pages promptly.